
Custom Embroidery for Company or Everyday Chic
Custom embroidery
used to be reserved for huge corporations or companies that really wanted to
push the sales angle by trying to market themselves to a larger segment of
the population by giving away custom embroidered
shirts or caps as an extra at conferences or other events. That’s no longer
the case with the drop in the cost of custom
embroidery and the rise in popularity of home use embroidery
machines.
Custom embroidery is now a quickly growing
cottage industry and small companies, non-profits and Mom-and-Pop joints
across the country now provide custom embroidery
for their employees as well as loyal customers. It has become one of the
most common sites at everything from golf clubs (where you would expect to
see it) to the corner ice cream shop, where the teen-ager dipping cones now
proudly sports a custom embroidery logo on his
polo shirt and visor.
Prices still vary depending on volume of your
order and the intricacy of the design, but with the introduction of
computerized software for small, home machines that are integrated into
sewing machines and stand-alone embroidery machines that some people are
setting up in garages to start home businesses, orders are booming. Instead
of ordering from a huge wholesale company, you can order locally. You will
pay a bit more, but the order will be custom designed for you from your logo
or letterhead and delivered more quickly.
Doing an Internet search for
custom embroidery will give you tens of
thousands of results, but be sure to compare three things: cost, delivery
time and ability to re-create your logo. Some shops will break out the cost
of the actual custom embroidery and the design price separately, while
others combine the two. It also depends on complexity of design, number of
thread colors, etc. ASK.
One company that is reliable and reasonable is
Robin’s Nest at
www.customembroidery.com. They’ve been in business for years
and will give you a quote by phone or via email. Some companies you’ve known
and loved for years for their quality products can also do logos on their
products. Land’s End, for instance, can do custom
embroidery on their polos and denim shirts.
Www.eztshirts.com
promises no set-up fees for any of their custom
embroidery.
At
www.branders.com
you will also get quality and a great variety, from custom embroidered
fleece to polos, and the minimum order only has to be $200, which is small
for a custom embroidery order on the Internet.
Most companies will ask for either a per-piece minimum (usually one dozen)
or a price minimum.
Outside of Pittsburgh, however, we recently placed an order for a
three-color custom embroidery logo on a set of
six polo shirts and paid $20.00 a polo – no more than you would for a
quality shirt in a department store with NO logo.
With the cost constantly dropping and smaller
shops now taking less expensive orders, you can get logos for anything, and
the trend is taking off already. Family reunions, fundraisers, picnics,
sorority and fraternity events, church socials, the list goes on. You can
get custom embroidery for any event or person
you want to commemorate!
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